This is the privacy policy statement of Rewards4Racing Limited.
Rewards4Racing takes your privacy very seriously, and so should you. We respect your
privacy and your rights to know how your personal information is being treated.
The interests of our members and the data that we collect helps us provide you with
the Rewards4Racing programme services and ensures that you have the best experience
when interacting with, and using, the Rewards4Racing programme.
As the operator of the Rewards4Racing programme, we are committed to doing the right
thing when it comes to how we collect, use and protect your personal information.
Looking after the personal information you share with us is a hugely important part of
this. We want you to be confident that your data is safe and secure with us and
understand how we use it to offer you a better, more personalised and more rewarding experience.
Please read through our Privacy Policy to see what we’re doing with your personal
information and how we’re keeping it safe.
The table below explains how we use your personal information and the reasons that we rely on in doing so. Where these reasons include legitimate interests, we explain what these legitimate interests are.
| What we use your data for |
Legal Basis for Processing |
Legitimate Interests |
|---|---|---|
| To provide Rewards4Racing programme services to you | Contractual performance and legitimate interests |
To meet our contractual obligations to you To provide programme services to you To comply with laws and regulations that apply to us |
| To perform the promises that we make to you as a member of the Rewards4Racing programme, including the provisions in the Member Agreement | Contractual performance | |
| To perform contracts with third parties that are involved with the Rewards4Racing programme (as well as managing the risks and liabilities under those contracts) | Legitimate interests |
To run our business efficiently using the services of others to support the programme To ensure that we benefit from the terms of the contracts we have properly entered into and properly managed the risks and liabilities associated with them To enable us to provide the programme services to you |
To keep you informed about the benefits of the Rewards4Racing programme, including:
|
Contractual performance Legitimate interests Soft opt-in rule for marketing to existing customers |
To provide efficient member care and services To ensure you maximise the benefits from programme membership To assess which of our benefits interest you and to tell you about them To develop new products and services and improve existing ones To obtain your feedback |
| To manage your Rewards4Racing account and to identify and calculate any Rewards4Racing points entitlement you might have. For more information please see our Member Agreement |
Contractual performance Legitimate interests |
To operate the programme in a manner that allows us to allocate points for your benefit |
| To provide financial and account administration in relation to the Rewards4Racing programme, including the calculation of commissions and points earned and spent by members | Contractual performance | |
| To provide you with Rewards4Racing programme updates and information | Contractual performance | |
| To provide you with relevant content in relation to the Rewards4Racing programme and points earning opportunities with partners through relevant targeted advertising on third party websites, such as Facebook, Google and Twitter. | Legitimate interests |
To ensure you maximise the benefits of programme membership To assess which of our benefits interest you and to tell you about them |
| To operate the Rewards4Racing programme so that we comply with our legal obligations and to ensure the proper management of the programme and our business |
Legal obligation Legitimate interests |
To manage our business efficiently and properly in accordance with normal
business practices, legal requirements and to optimise its value for shareholders To ensure that we run our business in accordance with good business principles and meet corporate governance, accounting and audit standards |
| To conduct statistical research and surveys in relation to the Rewards4Racing programme, to help us improve our services to members and to ensure that we present the programme content in the most effective way |
Archiving and research Legitimate interests |
To develop new products and services and improve existing ones |
| To develop new products and services linked to the Rewards4Racing programme |
Archiving & Research Legitimate interests |
To develop new products and services and improve existing ones |
| To improve the effectiveness of our marketing communications, including online advertising via social media and other channels and through personalisation of content we provide to you to recommend things we believe you'll like | Legitimate interests | To improve the effectiveness of our communications |
| To assist with the administration of the programme website and for internal purposes, including conducting data and statistical analysis as well as for testing purposes | Contractual performance and legitimate interests |
To provide efficient customer care and services To ensure that our technology operates efficiently and without error To assess which of our services may be of interest to you and to tell you about them To develop new products and services and improve existing ones To obtain customer feedback |
| To ensure that records in relation to the Rewards4Racing programme and our business are maintained and kept up to date as well as to protect our business reputation | Legal obligation and legitimate interests |
To manage our business efficiently and properly in accordance with normal business
practices, legal requirements and to optimise its value for shareholders To ensure that we run our business in accordance with good business principles and meet corporate governance, accounting and audit standards |
|
In the proper management of our business and that of Rewards4Racing generally For corporate activity, such as a sale, transfer, merger or re-organisation of Rewards4Racing business |
Legitimate interests Our legal duties |
To manage our business efficiently and properly in accordance with normal business practices,
legal requirements and to optimise its value for shareholders To ensure that we run our business in accordance with good business principles and meet corporate governance, accounting and audit standards |
We may collect, use and store different types of personal information about you, which we have grouped as follows:
| Event | Personal information collected |
|---|---|
| When you register for our services |
|
| When you shop with us online or browse our Website, Mobile App or Points Reminder |
|
| When you contact us or we contact you or post user generated content on our website or take part in promotions, competitions, surveys or questionnaires about our services |
|
| When you collect points for transactional or engagement activity on any of our partner websites, Apps and through other marketing channels. |
|
Yes. As a member of the Rewards4Racing programme, we will keep you updated by e-mail with points earning opportunities for programme members as well as how to make great savings with our partners. These will include:
As you may expect, we tailor the communications that you receive based on information and preferences that you have
previously provided (such as your favourite retailers) and based on your activities on the Rewards4Racing website,
through our Mobile App or on the Points Reminder while signed-in. This is so that we can give you the most
relevant and rewarding experience with the programme.
We want to ensure that we provide you with relevant marketing communications relating to the programme and our
products and services, as well as those of our Programme Partners,
Betting Partners and Racecourse Partners.
To achieve this, we may measure the effectiveness of our marketing communications as well as your responses
to marketing communications relating to products and services we offer.
It's easy to change your mind in relation to the marketing communications. If you want to stop (or start)
receiving them you can let us know in one of three ways:
Online:
By emailing us:
By writing to:
Please allow up to 72 hours before you are unsubscribed from all communications that we may send.
Please note that if you opt out of receiving marketing communications, without cancelling your
membership of the Rewards4Racing programme, you will still receive information in relation to your
Rewards4Racing account (for example, in relation to points that you have collected and/or spent).
We may also use your information to provide you with targeted advertising through our website or through third party websites
based on information we have collected concerning your preferences.
Some third party websites allow you to request not to see messages and communications from specific advertisers on their website.
Please contact these third parties directly if you would like to make that request or if you need more information.
The majority of personal information we get directly from you and your activities as a programme member but we may also collect personal information from other sources, namely: 1) our Programme Partners 2) our Betting Partners; 3) our Racecourse Partners; and 4) social media channels such as Facebook, Google and Twitter.
Your personal information may be transferred internationally. Sometimes we will need to transfer your information
out of the United Kingdom and the EEA, for example, where we work with Google or Facebook to provide you with
targeted advertising through our website or through third party websites.
Countries to which we transfer information may have different standards for controlling how your information
is used and protected and these standards may not be as strict as those in place in the United Kingdom
and EEA. If we transfer your information to a country which does not have data protection laws which
offer an adequate level of protection for your information, we will make sure that the organisation
which receives your information is a participant in the US Privacy Shield Framework (for more information,
please visit the Privacy Shield website), puts in
place appropriate safeguards to protect your information, such as standard contractual clauses as adopted
by the European Commission from time to time, or otherwise ensure that we can transfer your information
in a way that complies with data protection law.
Absolutely, you can change the data that we hold on your account or ask us to delete that data at any time.
You can amend the information we hold on you by logging into your account and visiting the
'My Profile' page.
To request for your account to be deleted, you can do this by emailing us at hello@rewards4racing.com.
If you choose to close your account, this will erase any personal information that we hold about you. It will mean that any data about how you've
used Rewards4Racing will be made anonymous, and any data that has enabled you to collect points will also be anonymised and archived.
Please bear in mind though, once you request to close your account (and have your details deleted), you will lose any points that you have collected
should you wish to re-open your account at a later date.
Rewards4Racing will only hold your personal information on our systems for as long as is reasonably necessary for the purposes
of providing the services to you (and/or as set out in the Rewards4Racing Member Agreement)
If you ask for your Rewards4Racing account to be closed, then your personal information will be deleted from our systems.
Please note that any transactional information relating to your account will be anonymised for analytical and business critical
process purposes. This information will be archived for 6 years, until it is no longer necessary for us to retain it.
For further information about closing your Rewards4Racing account, please click here.
Of course. You have the right to request all personal information that Rewards4Racing holds about you (and how we obtained it). This is called a Subject Access Request.
Under data protection law, you have other rights as well. Briefly, these are:
Correcting your information - We want to make sure that your personal information is accurate,
complete and up to date and you may ask us to correct any personal information about you that you
believe does not meet these standards.
Deletion of your information - You have the right to ask us to delete personal information about you where:
Objecting to how we may use your information - You have the right at any time to require us to stop using your personal information for
direct marketing purposes. In addition, where we use your personal information to perform tasks carried out in the public interest or
pursuant to the legitimate interests of us or a third party then, if you ask us to, we will stop using that personal information
unless there are overriding legitimate grounds to continue.
Restricting how we may use your information - in some cases, you may ask us to restrict how we use your personal information. This right
might apply, for example, where we are checking the accuracy of personal information about you that we hold or assessing the validity of any objection
you have made to our use of your information. The right might also apply where this is no longer a basis for using your personal information but
you don't want us to delete the data. Where this right to validly exercised, we may only use the relevant personal information with your consent,
for legal claims or where there are other public interest grounds to do so.
Portability - if we process personal information that you provide to us on the basis of consent or because it is necessary for the performance
of a contract to which you are party, and in either case that processing is carried out by automated means, then you have the right to have that
personal information transmitted to you in a machine-readable format. Where technically feasible, you also have the right to have that personal
information transmitted directly to another controller.
Automated processing - if we use your personal information on an automated basis to make decisions which significantly affect you, you have
the right to ask that the decision be reviewed by an individual to whom you may make representations and contest the decision. This right only
applies where we use your information with your consent or as part of a contractual relationship with you
Withdrawing consent using your information - Where we use your personal information with your consent you may withdraw that consent at any
time and we will stop using your personal information for the purpose(s) for which consent was given.
Exercising your rights
If you wish to exercise any of these rights you may make a request either:
By writing to:
By emailing us:
To verify that you are the account holder we will need you to provide photocopies of two of the following documents:
Changes to our Privacy Policy
We keep this Privacy Policy under regular review and will place any updates on this website. Paper copies of the
Privacy Policy may also be obtained:
This Privacy Policy was last updated on 22nd May 2023.
Contact information and further advice
If you have any queries about this Privacy Policy or just wish to chat to our friendly customer services team or our
data protection officer please contact them in any of these ways:
By writing to:
By emailing us:
Complaints
We seek to resolve directly all complaints about how we handle personal information but you also have the right to
lodge a complaint with the Information Commissioner's Office:
Online: https://ico.org.uk/global/contact-us/email/
By phone: 0303 123 1113
By post: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, SK9 5AF
Rewards4Racing Ltd, a company registered in England and Wales (company number 07347585) and having its
registered office at 5-6 Faraday Court First Avenue, Centrum One Hundred, Burton-On-Trent, Staffordshire, England, DE14 2WX.
We may use your online browsing behaviour as well as details of your online transactions and engagement activities with our Programme Partners, Betting Partners and Racecourse Partners which help us better understand you as a member, provide you with personalised offers and services and help us to better meet your needs as a member.